Digital visibility · 2 articles in this category
Digital visibility: SEO, GEO and AI advertising
SEO, GEO, Google Ads and ChatGPT advertising: how to be found by your customers on Google and in AI engines.
Digital visibility·12 min read
How do you advertise on AI search engines like ChatGPT?
OpenAI has opened advertising inside ChatGPT. Here's how the format works, how targeting works without keywords, and what it costs. Testing began on February 9, 2026 in the United States, on the free plans, in front of an audience of one billion people. The time to understand this format is before it reaches Quebec.
August 16, 2026Read the article →
Digital visibility·11 min read
SEO, GEO and SEA: which strategy should you choose to improve your online visibility?
The differences between organic search, AI engine optimization and paid advertising, how to combine them, and what changed in 2026 with ads arriving inside ChatGPT.
August 15, 2026Read the article →
